Sagicor launches 'SOS' mobile app

BRIDGETOWN, Barbados, Thursday, September 20, 2012 – Sagicor General in Barbados has become the first insurer in the eastern Caribbean to develop a mobile application that allows its response team to pin point the customer’s exact location anywhere on the island, in the event of an accident or other emergency.

Launched this week, the Sagicor On Scene (SOS) User Activated App for Blackberry allows private third party and comprehensive Sagicor policyholders with the smartphones to click on the application in the event of a vehicular emergency and have their location automatically identified and help sent their way even if the client did not know exactly where they were.

While it is initially available to Blackberry users, the company promises that in a few months time it will be available on Android and iPhones.

During the media launch, Sagicor manager of risk management Marlon Graham indicated that the new mobile application would assist in improving their emergency responses as he revealed that the SOS teams were now responding to an average of 800 calls per year from customers, up from 200 in 2010.

He said the new application would also help Sagicor General to gather information on where, when and how, many of vehicular accidents occurred among their clients, allowing his team to create a plan of prevention.

Vice president of marketing, Roger Spencer, asserted that the SOS application was the first of its kind in the eastern Caribbean. Click here to receive free news bulletins via email from Caribbean360. (View sample)