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Last updated: Friday, July 06 2007 01:40 pm (17:40 GMT)     
  
 
 
 
 
 
 
 
 
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  Advertising Info  

 

Caribbean360.com provides advertisers with the unique opportunity to reach a diverse Caribbean audience using one of the most widely-used mediums available today - the Internet.  During the past decade, the Internet has surpassed all other forms of media to become the most frequented information channel in the world.  The online population is increasing at a significant rate, and that growth is especially felt in the Caribbean region.  As consumers move online, advertisers are turning to the Internet for valuable advertising opportunities.  According to the American Advertising Federation and eMarketer.com, companies utilize online marketing for the following benefits:

o Ability to complement and enhance the use of traditional media: 95%
o More precise targeting of fragmented audiences: 84%
o Ability to generate return on investment (ROI): 75%
o New ad formats can break through media clutter and grab attention: 62%

We offer the right tools to target your audience and can tailor a package that meets your specific needs.  Advertising options range from traditional banner and rich media advertising to sponsorships, newsletters and alerts.  Caribbean360.com is dedicated to delivering measurable results that meet your business requirements. 

Caribbean360.com Readers

Caribbean360.com subscribers comprise a valuable market for advertisers.  With the advent of cable and satellite television and a general increase in media static, effectively reaching Caribbean consumers has often proved difficult for both local and international advertisers.  With such a strong presence in the region, Caribbean360.com provides advertisers with a targeted audience of Caribbean consumers as well as overseas nationals interested in Caribbean happenings.

Advertisers can reach their markets through several channels including:
o News
o Weather
o Sports, including LIVE cricket coverage
o Regional business and financial reports & analysis
o Entertainment & leisure

With a dedicated focus on breaking news, sports, weather and entertainment, Caribbean360.com is the world's leading source of information from the Caribbean.

Advertising & Sponsorship Opportunities
Advertisers can target specific audiences within the Caribbean360.com community by placing traditional banner ads or sponsoring content, site sections or events associated with Caribbean360.com.

Traditional banner ads include:
o Leaderboard (728x90)
o Skyscraper (160x600)
o Box ad (336x280)
o Text ad with thumbnail image

For information on banner ad specifications, please see our online media kit.

Available sponsorships include:
o News Alerts (Email / SMS text messaging)
o E-mail Bulletins: Daily headlines are emailed to subscribers Monday to Friday.
o Stock Ticker
o Readers' Forum
o Sports (i.e. Cricket, Football, Motor sports)

Sponsorship rates are available upon request.  Please contact us for more information.


 
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