MADRID, Spain, Wednesday June 20, 2017 – Palladium Hotels & Resorts’ adults-only premium properties in the Dominican Republic and Mexico are being renovated and rebranded.
The Royal Suites by Palladium will be renamed TRS Hotels.
TRS Hotels will become independent of Grand Palladium Hotels & Resorts while “remaining true to the mission of offering the best adults-only luxury experience and personalized service at the current properties in the Dominican Republic and Mexico”, the company said.
TRS Hotels revamp will include an increase in staff, upscale amenities like guestrooms with swim-up rooms, dinner-and-a-show-themed restaurants and world-class beach clubs.
The evolved TRS Hotels brand is designed for those looking for the ultimate adults-only experience and customized service and attention from all levels of staff.
“As the adults-only market in the Caribbean and Mexico continues to grow and expand, Palladium Hotels & Resorts looks to differentiate itself by evolving its adults-only brand, TRS Hotels,” said Jacques De Paep, Palladium Hotel Group Commercial Director for North America.
In addition to the rebranding, TRS Turquesa in Punta Cana, Dominican Republic will also be undergoing changes with the addition of a signature Beach Club, which is scheduled to open by December 1.
Along with attention to upscale amenities, luxury hospitality and desirable offerings like accommodating beach clubs, the redesigned brand boasts an ultimately guest centered experience where every service is designed specifically to fulfill each individual guest’s needs.
The hotels will begin their rebranding online next month, featuring a refined logo to represent the new and improved adults-only hideaways. On property rebranding will be completed by late fall this year.